tonies® x Hamleys Partnership Launch
Client
tonies®
Our Services
Strategy, filming, post-production
Sector
Education, B2C
We partnered with tonies® to celebrate their new partnership with Hamleys Toy Store. tonies® hosted an exclusive launch event in their flagship London store. The guest list was a mix of young families and influencers, so the event was an exciting opportunity to generate valuable social media content and brand awareness.
APPROACH
We jumped at the opportunity to work with influencer, Giovanna Fletcher, on a product ad that would speak directly to her millions of followers.
We understand that highly polished and overly produced content just doesn’t cut it on platforms like TikTok and Instagram Reels, where users are seeking out genuine connections with their favourite creators. So, we produced a video that was tailored specifically to these platforms, with a tone and quality that felt natural and authentic, like something Giovanna would create herself.
Our team was on hand to capture all the action during the launch event, from the eager crowds to the colourful displays, and the end result was a dynamic and exciting piece that perfectly captured the spirit of the event.
IMPACT
“MOTION3's team brought a fun and creative energy to the project that was infectious. Not only were they dedicated to the campaign's success, but they also went above and beyond to over-deliver on our expectations. MOTION3's commitment to excellence and their innovative approach make them a top choice for any creative video project.”
Pinky LaingPartnership & PR Manager UK, tonies®
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